If you’ve ordered from Bramble Berry recently, you may have noticed that something looks a little different. Can’t put your finger on it? The Bramble Berry product labels have been redesigned! We had the previous labels for approximately 12 years, so it was definitely time for an update. The new labels have a modern and clean look. In addition to an updated aesthetic, the redesign also improves the function. Labels now include more information about the product to make crafting a little easier. =)
Bramble Berry has new labels on every product! The new labels include more product information and a clean design.
Redesigning the labels was a long (but fun) process. After lots of brainstorming and meetings, we knew the most important part of redesigning the labels was to include more information about the products. In terms of design, we wanted the labels to reflect the new Bramble Berry website design. Several designers got to work, and we chose our favorite aspects to create the final look. The entire design process from start to finish took about 6 months. Below are just a few of the proposed designs that were ultimately rejected.
Above are some of the product label designs that didn’t make the cut.
If you’ve ever created labels or branding materials for your business, you know how difficult this process can be. There are so many options and possibilities, and it can be tricky to translate ideas in your head to reality. I definitely recommend investing in a professional designer to make this process easier! But don’t just choose any designer. Take the time to find the right one for your business and project. We took meetings from several design firms to find the perfect fit.
After lots of decisions, we decided on a design that’s clean, easy to read, and full of product information. Every label includes the name of the product front and center. On the second line to the left, the type of product is indicated. For example, this area will tell you if the product is a fixed oil (ex: coconut oil, avocado oil, sunflower oil), fragrance oil (ex: Oatmeal Milk and Honey, Energy) or a colorant (ex: Ultramarine Blue Pigment, Fizzy Lemonade Colorant). Each label specifies the size of the product in the lower right hand corner. Below, you can see our final design of the labels for Orange 10X Essential Oil. Check out how much info is squeezed onto that label!
In the bottom right corner of the labels, you’ll notice small icons. These icons correspond to different shipping restrictions and safety information. Check out the graph below to see what they mean. The top three icons in the graph indicate shipping restrictions, and the bottom two indicate whether the product is eye and/or lip safe. Products will only have one icon regarding shipping, while products may have zero, one or both safety icons.
In addition to these icons, you’ll find more information about the product on the labels. This information will vary depending on what type of product it is. Below are some pieces of information that you can expect to find on the labels of various kinds of products.
- Fixed Oil/Butters: Labels include the usage rate in cold process soap, botanical name, shelf life and SAP value.
- Fragrance Oil: Labels include how it performs in cold process soap, including notes on acceleration and discoloration. The origin is also included, in addition to the vanillin content. The labels also note that fragrance oils should not be applied undiluted directly to the skin.
- Essential Oil: Labels include the method of distillation, the place of origin and the part of the plant it comes from. The labels also note that essential oils should not be applied undiluted directly to the skin.
- Powder Colorants: Labels include how to mix when using in melt and pour and cold process, and any notes specific to the colorant.
- LabColors: Labels include information on diluting the colorant, what type of soap it’s best suited for and notes that it is not intended for oil or wax.
- Powder Additives: Labels include the usage rate and what product it’s best suited for.
- Exfoliants & Clays: Labels include the usage rate and what product it’s best suited for.
- Preservatives: Labels include usage rate, ingredients, pH range and temperature it should be kept at or below.
- Bases (Lotion Base, Soap Concentrate etc): Labels include usage rate, shelf life and temperature it should be kept at or below.
- Melt and Pour Bases: Labels include brief instructions for use, a general fragrance usage rate and temperature it should be kept below to prevent burning.
The goal with the redesign was to make the labels look and function better. Rather than looking up information about the product on the site, it’s right at your fingertips. I hope that the new labels will make your soapy projects easier, and more fun. If there is specific information that you’d like to see on the labels, let us know. It’s easy for us to edit the information on the label, so if there is a piece of information you’d find helpful, we would love to add it.
What do you think of the new labels? I find having fragrance oil information on the bottles to be so helpful. It definitely makes choosing the right fragrance oil for my projects much easier.
I also spilt some of the oils on the labels, but did not notice it when it happened, but several days later. I believe I caught the mistakes correctly, but it is a pain. The products I get from this vendor make it worth preserving the labels and I have some clear labels around here somewhere. . . . .
I am sorry about that Perry! If you like, we can send replacement labels to you in the mail. That way you can see all the information clearly.
Also, I passed your feedback along to our label team. It’s really helpful for us. Thank you! 🙂
-Kelsey with Bramble Berry
Love the new labels! Would also like to see shelf life info or a “use/best by” date.
So glad you love them Cario! Also, thank you for your suggestion. I passed that along to our label team. 🙂
This post on the shelf life of products may be helpful for you as well: https://www.soapqueen.com/bath-and-body-tutorials/tips-and-tricks/shelf-life-bath-products-ingredients-rancidity-vs-mold/
-Kelsey with Bramble Berry
I not only love your labels, but I also love the apothecary-type bottles! I wish y’all would consider selling your bottles in your packaging section. Would love some small jars with droppers for massage oils and larger bottles with pumps for liquid soaps and lotions!
Thank you June, so glad you love the labels and bottles! Also, thanks for your suggestion. I passed that along to our research and development department. 🙂
-Kelsey with Bramble Berry
Packaging: https://www.brambleberry.com/Packaging-C191.aspx
Yes! The labels are so great now. I really appreciate them in the last order I got and even mentioned it in my haul video. It makes things so much easier!!!
So glad you’re loving the new labels Lauren! Can’t wait to check out your haul video. 🙂
-Kelsey with Bramble Berry
I noticed the new labels in my recent order! I especially love the added information. Great job with the design! 🙂
Thank you Olivia! That means a lot to us. 🙂
-Kelsey with Bramble Berry
I absolutely love the new labels. All info, right there… No needing to go back online to check details. Thankyou so much!
You’re welcome Barbara, glad you love them! 🙂
-Kelsey with Bramble Berry
After a long hiatus away from my little soapy empire due to long hours at work, the Moose is loose and back at it full swing. I was so pleasantly surprised with my recent order by the new labels and absolutely love that they have the vanilla content listed as well. No more standing in front of the fragrance cabinet trying to remember what has vanilla … whaawhoo!! Thumbs (or hooves .. lol) way up … I absolutely love the new labels! Thanks so much … Jess ~ Moose Country Designs
You’re welcome Jess, so glad you love the new labels! We love that all the information is right there on the bottle. 🙂
-Kelsey with Bramble Berry
Thank you Kelsey 🙂
Just a quick question to make sure I understand. If a product has a flash point of 200° or above can it be shipped by any means? Thank you!
Jess
Yep, that is correct! Oils with flashpoints of 200F are considered high flashpoint oils and can ship anywhere with any service. 🙂
Ship anywhere fragrances: https://www.brambleberry.com/Ship-Anywhere-C388.aspx
-Kelsey with Bramble Berry
That’s great!! So helpful! Thank you <3
You’re welcome! 🙂
So glad to see the change on the labels. I was using a marker to put that very same info on the products I received.
Glad you’re liking the new labels Jeanne! 🙂
-Kelsey with Bramble Berry
Anne Marie, thanks so much for this useful and informative post. Making a change is never easy but I think you guys did a great job.
Thank you so much Odette! That means a lot to us. 🙂
-Kelsey with Bramble Berry
Very nice, useful labels! Whenever I receive ingredients, the first thing I do is write the info I need to know about it on the label…it’s uses, solubility, any PH and temperature requirements, percentage used, phase it’s added….anything that makes things run smoothly and more organized! Then I cover the label with clear packing tape, because it will undoubtedly get wet/greasy/yucky during use. If it’s not taped, it will end up illegible, and I will end up frustrated. I can’t tell you how much those labels help me when I’m “in action”!
FYI. Most markers won’t write on most labels. I’ve found the Sakura “Identi-pen” will write on almost any surface!
So glad you’re liking the new labels Mickey! Also, thanks for those awesome tips. Preparing ahead of time is a great idea – it helps your soapy sessions go smoothly. Love the packing tape idea too! 🙂
-Kelsey with Bramble Berry
The new labels are really helpful thanks! I made a CP soap and the label indicated the fragrance may rice and accelerate trace – so I was prepared when it happened! I agree with a previous comment re: IFRA % – that would be the icing on the proverbial soapy cake.
I also know it’s tough to put everything on a label.
You’re welcome Jill, glad they’re helpful for you! Also, thanks so much for your suggestion. Our label team will look into including the IFRA percentage. 🙂
-Kelsey with Bramble Berry
I love that you have listed the vanillin content of fragrance oils. That’s very useful to know when deciding on a color scheme.
Thanks Joel! I think that’s really helpful too. 🙂
-Kelsey with Bramble Berry
I love the new look of the labels! Would it be possible/feasible to have the INFRA usage rates on fragrance oils?
So glad you love them Kim! I passed your suggestion along to the label team. Thanks so much for your feedback, it’s really helpful for us. 🙂
-Kelsey with Bramble Berry
I love the labels it has all the information needed so a person would not have to search for type of oil where it came from, how safe it is on the skin and how it behaves in soaps or other formulas. well done.
Thanks a bunch Natalie! Glad you’re loving those labels. That means a lot to us. 🙂
-Kelsey with Bramble Berry
I love the new labels especially the information on how it behaves in cold process soap. So much easier than referring back to my notes. Thank you all for looking out so well for your crafters!!
So glad you love them Jennifer! Thanks for your sweet comment. 🙂
-Kelsey with Bramble Berry
I appreciate the clean look. It would be so SO helpful if EOs/FOs labels listed Flashpoint, and ingredients on the labels of items like colorants, and bases.
Thanks so much for your great suggestions Leela! I forwarded that to our label team. We really appreciate the feedback. 🙂
-Kelsey with Bramble Berry
I love the labels too. I’d also like it if you could put a picture of the new label with the other pictures for each product. I’m very well stocked up on pretty much everything, but I’d love to be able to print (copy and paste your picture) some new labels (for fragrances especially). That would be very helpful. Thanks!!
Thanks so much for your suggestion Martina! I passed that along to our label team. 🙂
-Kelsey with Bramble Berry
I like the extra info on the new labels, but the ink seems to smear easily. I can barely read some of them now. Hope that was just the first run of labels!
Hi Cathie!
I’m sorry those labels smeared on you. That’s very frustrating. If you like, we can send replacement labels to you in the mail! That way you can see all the information.
I passed your feedback along to our label team. It’s really helpful for us to know what people think of the labels. Thank you!
-Kelsey with Bramble Berry
I love the new labels! It is great when trying to mix and match fragrances, you can just look at the bottle to see what reaction it can have, instead of having to run out to the computer to double check! Wonderful and greatly appreciated!!
So glad you’re loving the new design Tanya! Thanks for your sweet comment. 🙂
-Kelsey with Bramble Berry
I love and appreciate these new labels. It is so helpful to have the info at my fingertips, especially when a last minute change occurs or I might need to rush. It isn’t always possible to try to research how certain things behave. I especially appreciate the information on if the item discolors or accelerates. Thank you! Great work again!
You’re welcome Lori, so glad you love the new labels! I agree, I love having the information right on the bottle to look at. 🙂
-Kelsey with Bramble Berry
Quick question: what’s the information contained in the box in the lower right hand corner (with the icons)? Is that a batch number or related info? Thanks!
See a paragraph down. The icons explain what kind of shipping method is used based on flashpoint and/or if safe to use on skin.
Hi Iris,
I’m not too sure about that. Look at the picture showing Energy FO, for example. That particular box has the “No USPS” icon but also has a number “901.0842”. I noticed this on an FO I received recently with these new labels, and I’m trying to figure out what that number is, so I was thinking perhaps it’s a batch/lot number. If not, what does that number indicate? As a chemist, when I would use any sort of chemical, I would log any lot numbers, weight, etc. of that particular chemical, so it is good to have as a reference, should there ever be an issue. I don’t know if that is necessary for soap manufacturing/starting materials so perhaps a moot point. Just more curiosity than anything else, really.
Cheers,
Addy
Hi Addy!
That is an internal number we use here in our warehouse! It lets our employees know where the fragrance is located so they can find it and fill the bottle. 🙂
-Kelsey with Bramble Berry
These labels are GREAT!!!
I, too have kept an inventory list of all my fragrances, etc. with notes on A, R, D, etc. But there is always that last minute change and I forget or don’t have time (soap is moving fast!) to look at all the detailed notes. Usually that really bites me!! (Oh, no, it’s ricing!!).
This is a wonderful way to help to prevent those snafus!
It’s nice to have that quick info on oils & colorants too! (And Preservatives – I can never remember the temps they each die at!)
Thank you so Much BB!!
Sly
You’re welcome Sly, so glad you’re enjoying the new labels! We were really excited for everyone to see the new design. 🙂
-Kelsey with Bramble Berry
In spite of how wonderful it is to not have to make notes on the new labels like I did on the old I have become sadly disappointed in them.
A little oil got smeared onto one of the new labels and completely obliterated the FO name, as well as all the info. (I put all my ingredients in a plastic bag, then carry it upstairs for my soap making.)
I guess I will have to remember to put clear tape over each label to avoid this.
So sad….
Sly
I’m sorry you’re disappointed with the new labels Sly. I have passed along your feedback to our warehouse manager so he is aware for any future label changes. Thank you so much, your feedback is really helpful for us.
-Kelsey with Bramble Berry
I do like the new labels, the information is clearly stated without a bunch of color or pattern in the way. And info on fragrance oils is so helpful. For years I’ve maintained a spreadsheet with all the fragrances I buy so that I can record (either from the source or from my own testing) how they behave. If something is too finicky then I generally won’t buy that fragrance anyway – if the information from the source is present or true. I’ve had some ugly surprises in the past. I still need my spreadsheet since I order from so many sources, but the labels are a great improvement in my opinion.
So glad you like the new labels Michael! Thanks so much. Also, that spreadsheet sounds like an amazing way to stay organized. 🙂
-Kelsey with Bramble Berry