Selling your handmade goods is always a challenge. Are you just starting your business? Have you been selling your products at farmer’s markets and craft shows, but want to start an online store? Or, perhaps you’re looking to get offline and start a storefront?
From everything to marketing and social media to business basics and pricing, The Handmade Marketplace by Kari Chapin is an all-around how-to for building, branding and boosting your new or existing crafty business. It even includes tips on photographing your products, pricing your products and keeping good records. It’s definitely written for the crafter NOW with an up-to-date social media and marketing section. Also, don’t forget the free resource section on this blog here with my advice from the trenches of our small business.
This book proves that you don’t need a business degree to start a successful crafts business (I didn’t have my business degree until I was 10 years into it!). The Handmade Marketplace is full of insight, tips and ideas from crafters who’ve taken their business to the next level by improving an area of their business. Whether it’s your logo, blog, or photos, everyone has room for improvement and this book is overflowing with ideas, inspiration and handy advice for keeping your business moving forward.
CONTEST: What are your business goals? Where does your business have room for growth? Leave a comment below and tell us about a specific business goal you have this year to enter a chance to win a free copy of The Handmade Marketplace and get you on your way. We’ll pick a winner at random on Monday, April 23rd.
