Keith McFarland, whom I had the pleasure of meeting at the 2004 Inc. 500 conference, recently wrote an incisive column for BusinessWeek. Here’s the link to the article.
If you don’t want to read the entire thing (which will very much be your loss), this is my favorite quote from the column:
… people, even those you view as untrustworthy, are essentially reliable.
Intrigued? Read more here.
